Illustrator infographics allow you to catch people’s attention and convey your message quickly. Most of the designers are drawn to bold, saturated colors and high contrast between elements. Good infographics strategically combine both to present your story visually without the need for a long paragraph.
Simple infographic shapes to display statistics or process steps. This is just the approach that gives them the most bite and makes them most memorable!
Read on to discover how these new tools will get you noticed.
Table of Contents
- What Exactly Is an Infographic?
- Infographics with Illustrations
- Prep Work: Before You Launch Illustrator
- Design Your Infographic in Illustrator
- Smart Illustrator Techniques & Tools
- Finalizing and Sharing Your Creation
- Infographic Do’s, Don’ts & Insights
- Conclusion
- Frequently Asked Questions
- What is an infographic in Illustrator?
- Why use illustrations in infographics?
- What should I do before designing an infographic in Illustrator?
- Which Illustrator tools are best for infographics?
- How do I share my Illustrator infographic online?
- What are the common mistakes to avoid in infographics?
- How can I make my Illustrator infographic stand out?
What Exactly Is an Infographic?
An infographic is a more effective visual communication tool. It allows you to convey complex information, data, trends, or processes in a more visual and comprehensible format! You combine text, images, and data visualizations to communicate your message quickly and effectively.
This is extremely useful when you need to simplify processes, juxtapose choices, or present statistics to your clients or prospects. A well-designed infographic takes the reader’s attention by hand, ensuring the most important concepts jump out and remain the focus.
Design is incredibly important here! The proper use of colors, fonts, and images not only grabs attention but also increases the retention of information. You’re bound to encounter these in pitch decks, reports, or social posts.
At Graphically.io, we offer design assistance that brings your data and concepts to life with captivating content.
Infographics with Illustrations
You’ve seen how daunting it is! We all know breaking down tons of data for your clients or internal team isn’t always an easy feat. Infographics with illustrations allow you to illustrate complex concepts in a visually engaging way that’s easy for your audience to digest.
Good icons, custom shapes, bold colors, and clear type are the first things you’ll be looking for. They help everything stand out and lead the viewer’s eyes exactly where you want them! Adobe Illustrator really shines for that purpose.
It provides you with unlimited vector graphics that look clean on any display or printed medium, regardless of scale. You can customize each infographic, add in custom charts, photos, and your brand’s colors in just a couple of clicks.
Prep Work: Before You Launch Illustrator
Getting things right from the start sets your infographic project up for a much more seamless and successful process. To begin with, have all of your data, figures, and statistics ready. Develop a clear understanding of what your story is!
Whether you need to illustrate a trend, outline a procedure, or contrast two concepts, define your objective. After that, draw out a basic wireframe on paper or a basic wireframing tool. This allows you to identify where information will go most appropriately and prevents items from getting buried after you launch Illustrator.
Create a folder structure for all your images, fonts, and brand colors before you even start the project. It’s a good idea to choose your color palette and determine your font choice ahead of time.
In addition, outline a short project roadmap—this ensures everyone on your team has the same expectations. If you still feel like you need a few more hands, Graphically.io has what you need to work faster and put pros in your corner.
Design Your Infographic in Illustrator
When you’re in Illustrator, you can use tools like infographics. These tools allow you to create your infographic in a way that will make it not only useful but beautiful!
Use simple objects such as rectangles, ovals, and rounded rectangles. Utilize amazing tools such as the Pathfinder Function or Shape Builder Tool to really chisel out personalized and unique icons or layouts!
It’s nothing like doing a print magazine layout. Infographic layouts are all about a natural flow, so try to cluster information together with shapes and lines that lead the reader’s gaze.
Fonts are important as well. Choose a strong, legible typeface to ensure clarity and readability. You can either vectorize the images you want to use as icons or trace them yourself with the pen tool for a unique, hand-drawn feel.
Our designers at Graphically.io, follow these steps every day, adding color and symbolism in ways that inspire real action.
|
Layout Type |
Best For |
Example Use Case |
|---|---|---|
|
Grid |
Data-heavy infographics |
Sales stats, timelines |
|
Modular |
Step-by-step processes |
How-to guides |
|
Freeform |
Creative storytelling |
Brand histories, culture |
Smart Illustrator Techniques & Tools
When smartly using Illustrator’s graphing tools, like the Column Graph or Pie Graph, you can display trends in seconds. It’s even easier to make apples-to-apples numerical comparisons!
Using the eyedropper tool to make your colors consistent is essential. You can achieve this even in highly detailed layouts using the Rectangular Grid tool!
Smart guides allow you to align your icons and type blocks so there aren’t any awkward gaps. To add interesting flair, utilize 3D effects to bring important information to life.
Shape it like this: The Blob Brush tool is a great way to draw shapes that give you a unique look! Whatever you do, don’t sleep on keyboard shortcuts—they’ll save you hours when you need to copy and paste things.
The smooth tool is great for cleaning up jagged lines. With more than 17,000 fonts to pick from, you’ll find the right styles to complement your story!
Finalizing and Sharing Your Creation
You’re familiar with the process by now! Before you finalize your infographic, make sure every single point is leading somewhere. Attempt to ensure that the creative message is conveyed.
Use 72 DPI for web or 300 DPI for print. Save as a JPEG or PNG for online sharing, or as a PDF to print. 800 x 2000 or 1000 x 3000 pixels are common sizes that people use, but adapt them to your needs.
Scrollable layouts are especially effective for expansive, deep dives. For sharing, here’s what works best:
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Use a short, clear title and neat labels.
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Stick with one color palette and font setup.
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Edit twice, maybe three times, for quality.
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Consider the platform you’ll be using when selecting formats.
Solicit feedback from friends or your creative team. Additional support is available. For more in-depth assistance, Graphically.io’s experienced team can identify items you overlooked.
Infographic Do’s, Don’ts & Insights
It’s not all about looks. First, avoid vague titles—catch eyes, don’t overshadow your main points. Lead people through an infographic with a progression that carries you from one idea to the next, similar to a narrative.
Grab the “rule of three” for colors, so your design doesn’t look chaotic. Well, you can mix fonts, but make sure your contrast is high and don’t pair too similar twins. Don’t try to include everything but the kitchen sink.
When you overcrowd, you scare people away immediately. Have minimal text and one design layer; don’t cram text into your charts. Put your design in front of actual users.
At Graphically.io, you’re guaranteed professional eyes on every piece to ensure cool style, great flow, and easily recognizable branding.
Conclusion
By creating your infographics in Illustrator, you can have much greater control and precision over each line and color. You watch your data sizzle, your message crackle, and your brand break through the clutter. Little boutiques, large firms, creative technologists—everyone understands that when you communicate effectively, there are more views, more shares, and more potential clients.
Think of those times you needed to show off results for a client or break down a wild process for your team. Using these tools and tricks, you too can make it look easy—and professional. People don’t recall dry graphs, they recall powerful narratives. Leverage pro expertise and take your infographics to the next level with Graphically.io. Your story sure deserves to get under their skin. So go ahead — reach out and watch your ideas come to life.
Frequently Asked Questions
What is an infographic in Illustrator?
An infographic in Illustrator is a visual narrative created with the use of graphics, icons, and type. It’s perfect for summarizing complex data or concepts at a glance in a visually engaging way with Adobe Illustrator’s powerful design capabilities.
Why use illustrations in infographics?
Illustrations give infographics a fresh, playful look and feel, breaking up dense facts and figures while visually storytelling. Well-crafted visuals tailored to your message can help emphasize important takeaways, turning your data into something captivating and unforgettable.
What should I do before designing an infographic in Illustrator?
Determine your narrative, collect your data, and outline the progression of your story visually, even on paper first. This preparation helps you maintain organization and produce a concise, clear, engaging infographic.
Which Illustrator tools are best for infographics?
Draw custom shapes with the Pen Tool. Use the Shape Builder to make fast adjustments, and look to the Color Guide for cohesive color palettes. These are your first steps to crafting clean, stunning infographics.
Export your infographic as a PNG, JPEG, or PDF. Make them web-friendly size so they load quickly, and share them on your website, social media, or via email.
What are the common mistakes to avoid in infographics?
Outlaw clutter, excessive text, and confusing visuals. In infographics, keeping your layout clean, your fonts readable, and your icons illustrative will go a long way in enhancing your viewer’s experience.
How can I make my Illustrator infographic stand out?
Pair bold colors with unique icons and strong typography. Pick one overall takeaway and design your infographic around that core message to make the biggest impact.
