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About Ful.io
Ful.io is an intelligent technology profiler and lead intelligence platform that assists sales and marketing teams in understanding precisely what software and frameworks websites are developed with. With the capability to monitor over 75,000 web technologies on over 100 million websites, Ful.io offers the actionable market insights and data enrichment businesses require in the creation of highly qualified leads.
The Roadblock
Ful.io is a rapidly expanding tech SaaS company that required their branding to be attractive enough to portray the state-of-the-art, data-driven essence of their software. From detailed industry reports and API documentation to UI mockups and social media graphics, the sheer volume of design work was overwhelming for a lean team without a dedicated in-house design department.
What They Say
“Graphically has been the perfect extension of our marketing team. Their designers are incredibly intuitive, turning our complex data concepts into beautiful, easy-to-understand graphics. It’s the best design investment our startup has made.” – Ujjwal Baghel, Founder
By the numbers
- 250+ creative requests completed
- 20 hours saved weekly
- 100% brand consistency across assets
The Solution
Ful.io also considered contractors and specialized agencies but ended up requiring something more nimble within their SaaS setup. With Graphically as their main design resource, Ful.io handles all creative needs effortlessly.
Flexible delivery is a major aspect of their workflow. Ful.io receives assets and templates that give their tech and marketing teams the flexibility to edit quickly when data or visual trends need to be updated. This makes it quicker to execute go-to-market initiatives, as branded templates are always available to use, across various departments.
Measuring Success
- Consistent brand identity: Every piece of collateral now perfectly reflects Ful.io’s modern, tech-forward identity.
- Faster speed to market: Branded templates allow the team to launch marketing campaigns quickly and keep pace with the fast-moving tech sector.
- Cost-effective design: By partnering with Graphically, Ful.io gets expert design support daily at a fraction of what they would have paid a traditional agency.
A Word of Advice
Graphically is mentioned by the Ful.io team as a reliable means to achieve responsive, consistent design support. Having their own designers, they regard it as a simple and highly efficient method for every startup, which requires continuous creative efforts, without increasing permanent staff.
Ready to Scale Your Brand?
Ful.io built a strong brand foundation and streamlined its design process with Graphically. Now it’s your turn! See how we can help your team move faster with reliable, high-quality creative.
